Roche Bobois is an internationally recognized luxury design brand that has shaped contemporary interiors for more than 50 years, known for setting trends rather than following them. Since its early days, the brand has been defined by bold creativity, exceptional craftsmanship and a deep focus on comfort, introducing designs that reflect and influence each era, from modular modernism in the 1960s to refined, fashion forward collections in later decades.

Rather than treating milestones as moments to look back, Roche Bobois has consistently used them to look forward. Its 50th anniversary marked a major evolution for the brand, launching innovative collections and high-profile collaborations with globally respected designers, artists, and fashion houses. The 60th anniversary further reinforced this approach by blending heritage with advances in sustainability and technology, underscoring the brand’s commitment to progress and responsible luxury.

At its core, Roche Bobois represents a design philosophy built on innovation, collaboration, and enduring quality. The brand is driven by a willingness to challenge convention and create pieces that stand the test of time, appealing to those who see luxury not as a trend, but as something intentionally crafted, thoughtfully curated, and designed to last for generations.

Learn about the Roche Bobois St Pete Tower